After completing multiple Pinstack locations for Entertainment Properties Group, Scott + Reid was once again selected to build their newest concept — Strike + Reel, a 90,000-square-foot dining and entertainment destination in Garland, Texas.
Named for its blend of bowling and cinema, the venue includes 22 bowling lanes, a full-service restaurant and bar, interactive video games, a suspended ropes course, rock climbing wall, and eight luxury dine-in movie theaters with oversized recliners and large-format screens.
Built from tilt-wall panels with brick, steel, and Parklex wood paneling accents, the structure is crowned by a striking 100-foot tower that anchors the building’s architectural identity. Inside, the team coordinated with multiple specialty vendors to sequence the installation of key features — from the climate-controlled bowling lanes to theatrical and climbing components — well ahead of the venue’s grand opening.
Strike + Reel is a bold, high-impact concept, and Scott + Reid delivered a space that matches the ambition—combining complex systems, diverse programming, and polished design into one seamless guest experience.